AutoWallis Becomes Regional MG Parts Distribution Partner
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Saic Motor and the AutoWallis Group have entered into an agreement making the Hungarian company MG’s vehicle parts distribution partner in 13 countries in the region, according to a press release sent to the Budapest Business Journal.
The countries involved in the agreement are Hungary, Albania, Czech Republic, Greece, Croatia, Poland, Romania, Slovakia, Slovenia, Serbia, Montenegro, Bosnia and Herzegovina, and Kosovo.
The agreement helps AutoWallis in bolstering its international presence and also entering the Greek market. Based on the agreement, AutoWallis’s Distribution division will perform the MG brand’s parts delivery and warehousing tasks in these countries while the parts remain under the ownership of Saic Motor CEE.
Andrew Prest, head of AutoWallis’s Distribution Business Unit, said that the agreement is important not only because it adds a new, prestigious brand to the Group’s portfolio but also because it provides a good reference for other brands that may enter the region at a later time. A major positive aspect of business development is that AutoWallis also enters a new country and increases its activities in a market as large as Poland. The cooperation provides significant synergies in wholesale operations, allowing for continued growth in the division’s profit generation. He also added that the step is well-aligned with AutoWallis’s strategy of laying ever greater emphasis on international growth in the future.
Shanghai-based Saic Motor Corp. is the largest Chinese car manufacturer, selling 5.3 million vehicles in 2022 under a variety of brand names. By 2021, it had become the world’s third largest manufacturer of electric vehicles and has been manufacturing the traditional British brand of vehicles since 2007, returning to the British market in 2011 with a continuously increasing range of models. MG made its debut in continental Europe in 2019 with a new mission committed to making electrified mobility available to European consumers as well. Sales have doubled each year since production of the brand was restarted.
In 2022, Saic opened its own manufacturer's regional office in Budapest (SAIC Motor CEE) to coordinate importers in Central and Eastern Europe, which unit entered into an agreement with AutoWallis Distribution for this new activity.
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