Toyota adjusted new car market share over 13% in Hungary
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Japanese carmaker Toyota sold 13,979 new passenger cars in Hungary last year, excluding vehicles that were re-exported, making it market leader with 13.1% market share, Toyota Central Europe country director Richárd László said on Thursday.
Toyota's biggest seller was the Corolla, with 3,380 leaving the showroom flower. Runner-up was the Yaris, with 1,906 units sold.
Including re-exported vehicles, Toyota sold 14,396 cars, giving it 9.9% market share to put it in third place.
Toyota noted that about 26% of new cars registered in Hungary last year were re-exported.
Toyota sold 763 of its premium Lexus brand cars in Hungary last year, putting it in fifth place in the category with 5.2% market share.
László said over 22,000 customers signed contracts for new Toyotas and more than 1,200 ordered new Lexus models last year. He added that buyers must wait 3-6 months for delivery at present because of supply chain interruptions.
László augured new car sales of 20,000 in 2022.
Toyota Central Europe targets revenue of HUF 336.1 bln in its business year ending March 31, the company said, responding to a query by MTI.
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